I know it’s a bit cliché to commemorate November by giving thanks, but it seems this month is the perfect time to do so. November marks the one-year anniversary of our e-commerce soft launch, and this time last year, we officially released the Lorena Gaxiola brand.
Exactly one year ago, we embarked on this new venture that is now on its way to full bloom. It’s taken a village to give our collection life, and I wanted to take this opportunity to be grateful for the very people involved in making this dream come true. The journey wasn’t ever easy, and the experience has definitely tested each and every one of us, but it’s one I’m grateful to be on.
Everyone involved has brought laughter, tears and joy. Every single person has pushed me, both personally and professionally. And while many have come and gone, I am always so happy to hear that they have traveled to bigger, more challenging adventures of their own.
“Change” has quickly become a staple word here at Lorena Gaxiola. This whirlwind of a year has been full of change and I’ve found that embracing the unknown, no matter how daunting it may initially seem, comes with greater reward. Socrates put it best: “The secret of change is to focus all your energy, not on fighting the old, but on building the new.”
Given how much change we’ve experienced this past year alone, I wanted to dedicate this month to the spirit zoo that is Lorena Gaxiola. We’ve seen lionesses, pandas, roosters, crickets, zebras, antelopes, penguins, camels, deer, eagles, meerkats, bulls, llamas, antelopes, hummingbirds and so many more be a part our growth and success. Thank you all for being a part of this zoo and is tribe